Webinar Archive

Attract the Right Patients: Communication Secrets That Build Trust & Boost Case Acceptance

August 19, 2025

Key Insights Shared During This Webinar

Business Panel – The Power of Personalization: How to Speak Directly to Your Ideal Patient

  • The economics of targeted marketing and why measuring ROI is critical for growth.
  • Why personalization and storytelling matter in patient communication.
  • Work-life harmony vs. traditional balance and its role in preventing burnout.
  • How AI and practice data can personalize patient communication and streamline care.
  • Defining your ideal patient and aligning marketing, culture, and services to attract them.

Leadership Panel – How Dental Leaders Can Drive Digital Communication Success

  • How principals and managers can inspire team buy-in for digital presence.
  • Why strong systems and clear roles are essential for effective communication.
  • The role of leadership mindset in shaping communication and case acceptance.
  • How to improve online enquiry conversion through better processes and follow-up.
  • Using feedback, emotional intelligence, and small workflow changes to improve team and patient communication.

Resources